Senior Sales Executive

• Posted by : DMG Events Canada Inc.

 June 04, 2025 - July 04, 2025

• Job category : Sales & Retails

• Salary : 38.46

         

Job Description

Senior Sales Executive – NOC 64101

Employer:           DMG Events Canada Inc.   

Location:             Calgary, Alberta  

Salary:                 $38.46/hr

Hours worked per week: 40 hr/week

Vacancy:             1 vacancy

Education Requirements:             Diploma and/or Bachelor’s in Management Studies (Business                                                                  Administration and Management)

Language Requirements:  English

Experience:        5+ years’ experience in B2B conference sponsorship and exhibition sales, ideally in                              the energy sector.

                            Experience in showcasing a strong sales skill set including but not exclusively, lead                               generation, cold calling, working with CRM systems, and cultivating sponsorship                                   and exhibition proposals.

Terms of Employment: Permanent/Full time – Monday - Friday

Start date: As soon as possible

Employment Conditions:  Must be legally eligible to work in Canada. No option to work remotely

Work conditions:            

• Full-time position, requiring availability during standard business hours
• Fast-paced environment
• Tight deadlines
• Work under pressure
• Attention to detail
• Ability to work independently

Skills/Knowledge & Competencies:

• Excellent telephone sales manner with consistency high call and activity rates
• Have 5+ years’ minimum experience in B2B conference sponsorship and exhibition sales, ideally in the energy sector
• The ability to showcase a strong sales skill set including but not exclusively; lead generation, cold calling, working with CRM systems, cultivating sponsorship and exhibition proposals
• Previous responsibility for ambitious sales targets with the ability to consistently meet and exceed targets
• Be a serial networker and social media savvy
• Have technical experience with contract management, budget management, and proposal writing
• Have experience in the use of databases (preferably Salesforce) in both mass and targeted sales campaigns
• Be able to cross and up sell opportunities and products
• Focus on the customer needs AND seek win/win agreements
• Excellent verbal and written English

Credentials required:

• Diploma and/or Bachelor’s in Management Studies (Business Administration and Management)

 JOB DUTIES:   

• Consultatively sell effective event, advertising and sponsorship solutions to new and existing clients
• Soliciting new clients to exhibit and sponsor in assigned trade show(s) within a defined and protected territory
• Taking full ownership of your allocated clients, revenue targets, new business development and reporting
• Maintaining and grow sales relationships with existing clients
• Making cold calls and having at least 30 conversations with clients daily.
• Researching potential new clients and prospects using various resources for business development
• Actively participating in regular weekly sales meetings and host one meeting a month.
• Weekly reporting of all sales activity, pipeline and forecasts with accurate reporting to the Commercial Sales Director
• Promoting and actively cross-selling into events within the dmg portfolio.
• Creating strong relationships through having face-to-face meetings with existing clients in order to identify future opportunities
• Working to achieve industry appropriate mix of clients whose products, services and technology are being displayed at each event
• Allocating exhibition space and prioritizing the placement of clients – including renewals - based on their specific needs and featured products and services, as well as featured venues
• Preparing sales presentations and proposals to generate sales contracts
• Preparing and entering all contracts and/or supporting paperwork into Salesforce for timely processing
• Utilizing Salesforce CRM to track, build and monitor your sales plan and targets
• Participating in outside events that will promote the company as a critical member of the industry and community, such as networking events and industry events
• Assisting in the coordination of move-in/move-out, the development of show features, and providing on-site floor management
• Working closely with production and marketing teams internally to ensure that you are accurately targeting potential customers and clients; and
• Ensuring the overall level of sales & customer service meets dmg events standards.

 ADDITIONAL INFORMATION:

• Candidates are required to be flexible and accommodate some evening or weekend activities
• Criminal record check
• Reference required

BENEFITS:

• Sunlife Health Coverage
• Canadalife RRSP Contributions
• Vacation and personal days allowance
• $750 wellbeing allowance  

 TRANSPORTATION/TRAVEL INFORMATION: Public transportation is available

COMPUTER AND TECHNOLOGY KNOWLEDGE:

• SharePoint
• MS PowerPoint
• MS Excel
• MS Office
• MS Outlook
• MS Word

Compensation: Please note that the wage will be subject to the prevailing wage in Alberta for NOC 64101 at the time of hiring.

BUSINESS ADDRESS/WORK LOCATION: 1510 140 10 Avenue SE, Calgary, Alberta, T2G 0R1

HOW TO APPLY:

Via email: evepage@dmgevents.com